Psychology How I Inspired a Gamification System That Engages Million of Students Every Month The secret to increasing user engagement is finding the products and services best at creating deep and lasting user engagement and applying their methods to your products. What products engage users best? Video games.
Psychology Why We're Addicted to Social Media The top social media platforms use the same techniques to keep us addicted. Learn how they've made us treat our phones like slot machines for content.
Psychology The Genius of Artichoke Pizza How is it that a pizza chain with mixed reviews and whose best-rated location scores below 4.0 on Yelp has risen to become arguably NYC's most popular? These 6 principles are Artichoke's secret to success.
Marketing Why the Future of Marketing is Behavioral Psychology What does unlimited distraction and limited attention mean for how people make decisions? Decision making and how marketing influences it changes as a result.
